Category Archives: Print

How Innovative Print Use Cases Are Driving Economic Recovery & Growth for Printers, In-Plants, & Agencies

In this exclusive live event, our guest was Mary Ann Geers, SVP of Corporate Strategy at GPA (Mary Ann on LinkedIn). Her company provides substrates to the printing industry in Digital, Offset, & Flexo press technologies. Watch or listen to this informative interview as we probe Mary Ann’s...

How a Counter-Intuitive Marketing Framework Ignited New Client Revenue by 118%

Excited to share our latest interview w/ Mackenzi Leinders (Director of Sales & Demand Gen, MindFire), sharing how her org grew sales by 118%. The techniques are different and novel. Even more intriguing is that it happened during the height of the pandemic. We cover the process she and her team...
LinkedIn Social Selling: Watch Now!

[WATCH] LinkedIn Social Selling: Unlocking the World’s Fastest-Growing, Most Misunderstood Market

What is LinkedIn Social Selling, and how does it help innovative companies reach and engage their prospects and clients? We just finished teaching a live workshop illustrating how LinkedIn helps marketing & sales organizations … and how to reconsider many of the common roadblocks like: Not...

The LinkedIn Playbook: Unlocking the World’s Fastest-Growing, Most Misunderstood Market — And The 4 Secrets to Siphoning Leads & Sales For Your Business

Not long ago, I didn’t believe in LinkedIn either. So I understand why some resist: Not enough time, it doesn’t bring value, not looking for a job, or don’t get how it’s supposed to work. Maybe you’ve tried LinkedIn, but it hasn’t “worked” for your bus...