Meet Tom
Dave went to visit Tom’s print company. They do direct mail, publishing, and even some packing business. After the tour, Tom and Dave sat down to talk about business strategy for the year. Tom said that business had slowed down from last year — and he was worried that it may not come back until […]
Meet Dave
Our new MindFire Partnership is a game-changer, unlike anything else in the industry. By leveraging the power of MindFire, together we can transform the way you approach marketing communications and help you achieve your business goals like never before. Don’t believe us? Watch our video to see just how powerful this partnership can be. Don’t […]
Meet Jane
Dave just returned from a big conference with many marketers and brands. He talked to as many people as possible about the current market. They were all watching their budgets and were seeing their sales softening. They worry about driving sales for their company with print. Most had no idea how important direct mail was […]
Direct Mail Trends in Reducing Accounts Receivable
Are you looking for ways to improve your clients’ bottom line and cash flow? Accounts receivable management is a crucial area of concern for many companies, and it’s more important than ever to find practical solutions that drive results. That’s where our guide comes in. In it, you’ll discover how direct mail can help your […]
Expert Marketing Strategies
By harnessing marketing intelligence to drive retargeting efforts, businesses can achieve higher engagement, increased conversion rates, and improved ROI. Embracing these top 3 reasons to retarget in marketing after using direct mail can lead to more effective and successful marketing campaigns. As a matter of fact, studies have shown that retargeted customers with segmentation are 70% more likely […]
Boost Billing Efficiency With Secure PQR
As a printer, it’s essential to offer new ideas and innovation. This keeps you at the forefront of innovation and allows you to provide the best possible solutions. We understand this can be challenging, so we always offer you new ideas and suggestions to start the conversation. So here is one: Have you talked to your […]
Driving Better Results for Recall Campaigns
It’s not new that manufacturers have to recall hundreds of millions of products yearly due to safety problems. And once one is found, they’re legally required to alert consumers. That’s where you come in… the recall communication experts! So, what’s the best way to send recall communication and prove receipt? This guide will share the […]
The Ultimate QR Code Guide
QR codes are everywhere. They have practically replaced printed menus in most restaurants, have become a popular tool for contactless payments, and are even used as digital vaccination certificates. As a result, the use cases increase every day. There are also several different types of QR Codes and each one serves a specific purpose. Do […]
Prove the Effectiveness of Your Direct Mail Campaigns
The Proof is in the Analytics Find out who received your mail, scanned a QR code, and visited your website—whether or not they made the jump from lead to customer.
Mail Tracking Technologies
Your clients are asking you to track direct mail. Do you know which technology should be used and what the differences are between them? There is a big difference between the solutions and each has its place. The question is – which tracking solutions will allow you to have a more advance conversation with your […]