[WEB CLASS] The Underground Social Selling Playbook: How The Top 1% Unleash Leads & Sales Using A Little-known Social Strategy (And How You Can Too)
For many Commercial Printers & Agencies, while the economy seems to be on the rise, the pandemic continues to cause difficulties — especially as it relates to engaging new clients and prospects. Given that very few answer their phone, reply to emails, or eagerly follow up on LinkedIn messages (haha!), a refrain we commonly hear […]
How a Counter-Intuitive Marketing Framework Ignited New Client Revenue by 118%
Excited to share our latest interview w/ Mackenzi Leinders (Director of Sales & Demand Gen, MindFire), sharing how her org grew sales by 118%. The techniques are different and novel. Even more intriguing is that it happened during the height of the pandemic. We cover the process she and her team used to grow, despite […]
[WATCH] LinkedIn Social Selling: Unlocking the World’s Fastest-Growing, Most Misunderstood Market
What is LinkedIn Social Selling, and how does it help innovative companies reach and engage their prospects and clients? We just finished teaching a live workshop illustrating how LinkedIn helps marketing & sales organizations … and how to reconsider many of the common roadblocks like: Not enough time, it doesn’t bring value, not looking for […]
The LinkedIn Playbook: Unlocking the World’s Fastest-Growing, Most Misunderstood Market — And The 4 Secrets to Siphoning Leads & Sales For Your Business
Not long ago, I didn’t believe in LinkedIn either. So I understand why some resist: Not enough time, it doesn’t bring value, not looking for a job, or don’t get how it’s supposed to work. Maybe you’ve tried LinkedIn, but it hasn’t “worked” for your business. Yet, with 722 million people using LinkedIn worldwide — […]
How Susan G. Komen Increased Revenue 30% Combining Direct Mail & Digital
Today’s LIVE event was another insightful look at how direct mail & digital work together to drive real, meaningful business results. On the show today were: During the interview, I dug into Rachel’s: Plus, I asked her the top questions posed by the community, and got her to share numerous direct mail and digital examples! […]
Direct Mail Ain’t Dead (There’s Just 1 Little Catch)
Is direct mail dead? Think again. The recording of the live panel discussion (below) is for any: – Printer, marketing company, or agency wanting to know how others use “layered” Direct Mail to create explosive revenue-generating campaigns for their Clients – Organization wanting to learn how market-leaders are beating Google, Facebook, and other digital channels using Direct Mail […]
Printers & Agencies: “How to Sell More To Your Clients By Offering ‘Real’ OmniChannel Services (And Create More Leads & Sales For Them With *THIS* Unusual Strategy)”
If you’re thinking about scaling up the digital campaign services you offer clients, using channels like: Then watch this session now. After a decade of work with thousands of printers, agencies, and marketing services companies worldwide, it’s clear there’s a small set of strategies that correlate with success (rarely discussed; most are kept secret by […]
How a Little-known Marketing Framework Ignited New Client Revenue by 112% — Despite a Pandemic and Economic Recession
Marketing & Sales Pros Frustrated by COVID: If in a 90-min training, we teach you a way to grow your leads and sales … Without spending a penny more on advertising … Without buying new pricey technology … Without adding staff … Without you having to become some sort of super salesperson … And if […]
How Toolbox Studios Harnesses the Power of Print And ‘Omnichannel’ Marketing to Help Clients Achieve Their Growth Objectives
Despite a pandemic and economic uncertainty, Toolbox Studios has maintained pre-COVID revenues (with no lay-offs) by creating campaigns for their clients weaving Direct Mail, Email, Social Ads (Facebook & LinkedIn), and Ringless Voicemail together. Join me and Joseph Manos (EVP, MindFire) where we’ll interview Cece Smith, CEO of ToolBox Studios, to learn: Cece also shares […]
How to Create a MAGNETIC LinkedIn Profile (And, The 3.5 Mistakes to Avoid)
I didn’t believe in LinkedIn either. So I understand why you might resist: not enough time, doesn’t bring value, or you’re not looking for a job. Or perhaps you’ve tried LinkedIn, but it hasn’t “worked” for your business. Yet, with 722 million people using LinkedIn worldwide — and a pandemic that’s made face-to-face sales difficult […]