Direct Mail Ain’t Dead (There’s Just 1 Little Catch)
Is direct mail dead? Think again. The recording of the live panel discussion (below) is for any: – Printer, marketing company, or agency wanting to know how others use “layered” Direct Mail to create explosive revenue-generating campaigns for their Clients – Organization wanting to learn how market-leaders are beating Google, Facebook, and other digital channels using Direct Mail […]
Printers & Agencies: “How to Sell More To Your Clients By Offering ‘Real’ OmniChannel Services (And Create More Leads & Sales For Them With *THIS* Unusual Strategy)”
If you’re thinking about scaling up the digital campaign services you offer clients, using channels like: Then watch this session now. After a decade of work with thousands of printers, agencies, and marketing services companies worldwide, it’s clear there’s a small set of strategies that correlate with success (rarely discussed; most are kept secret by […]
How a Little-known Marketing Framework Ignited New Client Revenue by 112% — Despite a Pandemic and Economic Recession
Marketing & Sales Pros Frustrated by COVID: If in a 90-min training, we teach you a way to grow your leads and sales … Without spending a penny more on advertising … Without buying new pricey technology … Without adding staff … Without you having to become some sort of super salesperson … And if […]
How Toolbox Studios Harnesses the Power of Print And ‘Omnichannel’ Marketing to Help Clients Achieve Their Growth Objectives
Despite a pandemic and economic uncertainty, Toolbox Studios has maintained pre-COVID revenues (with no lay-offs) by creating campaigns for their clients weaving Direct Mail, Email, Social Ads (Facebook & LinkedIn), and Ringless Voicemail together. Join me and Joseph Manos (EVP, MindFire) where we’ll interview Cece Smith, CEO of ToolBox Studios, to learn: Cece also shares […]
How Summit Direct Mail Grew to $40+ Million By Blending Print & OmniChannel Marketing
Attention Direct Mail Faithful: In this interview, Mike Robinson from Summit Direct Mail reveals how they've built their $40+ million print & mail org. Watch now to learn how they've profitably created direct mail solutions that heavily incorporate digital channels, including: Personalized URLs ("PURLs") Email SMS Ringless Voicemail Highly personalized Landing Pages and Microsites Drawing [...] How to Generate Leads & Sales on LinkedIn Without Cold Calling, Buying Expensive Traffic or Advertising
I almost didn’t reach out to Brian. What a mistake that would have been. It all started with 1 comment on 1 post, which I happened to make while stealing a look at my cell-phone during family vacation. And that 1 comment has turned into a front-row seat for a case study unlike any other […]
New Top Print Buyer Reports Now Available
To our friends in the print industry: Looking for new prospects to penetrate? Look no further! Today, we announce the release of a series of new reports designed to help print leaders, sales, and marketing people identify new sales opportunities. We published these in the COVID-19 Print Group on Linked (join here if you’re not […]
DIRECT MAIL + DIGITAL: The Titan of Marketing Comes Roaring Back!
Join me as I interview 4 panelists about their intriguing uses for direct mail to create leads and generate sales. Something that’s of particular interest to me is that each business leader is a millennial. I intend to explore that a bit — in addition to the marketing and sales strategies related to how they’re […]
Recovering Revenue in a Changing Economy
Today’s panel with four marketing, sales, and print industry leaders did not disappoint! Quickly becoming one of our more popular series, the attendees rated it as one of the best webinar sessions they’ve ever attended. Our guest speakers were amazing and covered how they: The panel consisted of: If you missed the session, below are the […]
Think Outside the Mailbox: Cutting-edge Direct Mail Strategies You Need To Know Now
If you’ve ignored Direct Mail because you think it’s old-school, you better check again. Now, when combined with emerging digital technology, Direct Mail has resurfaced — driving engagement, leads, and sales in a way digital channels alone cannot. Join me and Sara McKeon from The John Roberts Company as we explore: … and much more! […]