David Rosendahl, Author at MindFire, Inc.

The Impact of Artificial Intelligence (AI) in Print

Posted on August 30, 2019 by David Rosendahl

Sponsored by: Canon Solutions AmericaSpeakers: David Rosendahl, Co-founder, MindFire; Udi Arieli, Senior Director at EFI for Scheduling, PrintFlow and TGO You’d probably agree: Artificial Intelligence has been a big buzz phrase over the past few years. Whether it’s self-driving...

Training

Upcoming Web-Class Announced: “The Weird Lead Gen Strategy That’s Currently Creating 23 Leads PER DAY!”

Posted on August 16, 2019 by David Rosendahl

To all our friends in the print community — and back by popular demand — we’re going to host the next lead generation Web Class on August 28th, at 10a PST | 1p EST. We’ve held this class 6 times this year, and after each broadcast, my team and I refine the content and trainin...

Musings

Apple iOS13 Introduces a Feature That Would Have Kept 12 Year Old Steve Jobs From Making His Most Important Cold Call

Posted on July 5, 2019 by David Rosendahl

When Steve Jobs was 12 years old, he cold-called Hewlett-Packard’s co-founder Bill Hewlett. His goal was to request some leftover electronic parts to build a frequency counter. To Steve’s surprise, Hewlett picked up the phone. At first, Hewlett was amused and chuckled. No doubt struck ...

Lead Generation, Product Features

Using The Da Vinci “Lead Alerter” to Unlock Who’s Visiting Your Website

Posted on June 28, 2019 by David Rosendahl

Da Vinci’s “Lead Alerter” is a daily activity digest that shows you who’s visiting your corporate website so that you can turn otherwise anonymous traffic into leads. How It Works First, you insert a small snippet of HTML into all of your web site pages. This task is usually ...

Lead Generation, Musings

Rare 1997 Video That Explains the Marketing Genius of Steve Jobs

Posted on May 29, 2019 by David Rosendahl

I found an old, VHS-y recording from 1997 where Steve Jobs talks about marketing (and sales) in a way that was true when he said it, but perhaps even more true today. We live in such a noisy digital world clamoring for our attention, that to truly stand out as marketers, we’ve got to stand [&h...

Training

How to Break Through the Noise and Get Your Client’s F^@#*&$ Attention!

Posted on May 8, 2019 by David Rosendahl

Are you finding it harder than ever to cut through the noise and get your client’s attention? We sure do. And I’m of the belief that unless you start trying new things, it ain’t gonna get any easier. I’ve made it my life’s work to identify and employ new ways for busine...

Musings

Why You Should Do Things That Don’t Scale

Posted on April 18, 2019 by David Rosendahl

I often find myself thinking about how to grow — people, revenue, me — and looking for activities that have high leverage. By “high leverage,” I mean things that can be done or performed once and multiplied many times over. At times, however, I stumble on an idea that doesn&#...

Lead Generation

Wait! Direct Mail Ain’t Dead?! (Aka: Direct Mail Ties with Social Media as the Second Most Used Medium)

Posted on April 5, 2019 by David Rosendahl

Wow! Did you know that Direct Mail ties with social media as the second most used medium? According to the DMA’s recently-released research in “Response Rate Report: Performance and Cost Metrics Across Direct Media,” direct mail is used by 57% of surveyed marketers — matching...

Lead Generation, Training

New Marking Technology Every Printer MUST Know About: ABM, CDP, and AI … What The?!

Posted on April 5, 2019 by David Rosendahl

A big part of our member base is comprised of commercial printers: men and woman who put ink on paper and serve a vital part of the world economy. If you’re a leader at your print company, and your firm is involved in the creation of print products that help their clients drive leads and [&hel...

Come See Us!

Come See Us at MarTech April 3-5 at the San Jose Convention Center

Posted on March 28, 2019 by David Rosendahl

Our folks have been busy with tradeshows lately! Last week was Dscoop, and next week is MarTech. If you’re headed to the show, watch this very short video and gift a Starbucks gift card for your time!...

The Impact of Artificial Intelligence (AI) in Print

Upcoming Web-Class Announced: “The Weird Lead Gen Strategy That’s Currently Creating 23 Leads PER DAY!”

Apple iOS13 Introduces a Feature That Would Have Kept 12 Year Old Steve Jobs From Making His Most Important Cold Call

Using The Da Vinci “Lead Alerter” to Unlock Who’s Visiting Your Website

Rare 1997 Video That Explains the Marketing Genius of Steve Jobs

How to Break Through the Noise and Get Your Client’s F^@#*&$ Attention!

Why You Should Do Things That Don’t Scale

Wait! Direct Mail Ain’t Dead?! (Aka: Direct Mail Ties with Social Media as the Second Most Used Medium)

New Marking Technology Every Printer MUST Know About: ABM, CDP, and AI … What The?!

Come See Us at MarTech April 3-5 at the San Jose Convention Center

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