Blog - Page 11 of 16 - MindFire, Inc.

Lead Generation, Print, Thought Leadership, Training, Webinar

DIRECT MAIL + DIGITAL: The Titan of Marketing Comes Roaring Back!

Posted on August 21, 2020 by David Rosendahl

Join me as I interview 4 panelists about their intriguing uses for direct mail to create leads and generate sales. Something that’s of particular interest to me is that each business leader is a millennial. I intend to explore that a bit — in addition to the marketing and sales strategies relate...

Print, Thought Leadership, Training, Webinar

Recovering Revenue in a Changing Economy

Posted on August 6, 2020 by David Rosendahl

Today’s panel with four marketing, sales, and print industry leaders did not disappoint! Quickly becoming one of our more popular series, the attendees rated it as one of the best webinar sessions they’ve ever attended. Our guest speakers were amazing and covered how the...

Print, Training, Webinar

Think Outside the Mailbox: Cutting-edge Direct Mail Strategies You Need To Know Now

Posted on July 24, 2020 by David Rosendahl

If you’ve ignored Direct Mail because you think it’s old-school, you better check again. Now, when combined with emerging digital technology, Direct Mail has resurfaced — driving engagement, leads, and sales in a way digital channels alone cannot. Join me and Sara McKeon from The J...

Case Study, Lead Generation, Print

Summit Direct Mail Blends Digital & Print With OptiChannel Marketing, Grows to $36 Million

Posted on July 13, 2020 by David Rosendahl

Led by owner John Barber and Mike Robinson, the creative team at Summit Direct Mail combine direct mail with Personalized URLs (“PURLS”), 1:1 landing pages, SMS text, call center management, and other channels to create predictable, scalable, and measurable campaigns for their clients. U...

Training, Webinar

Protected: The Unusual ‘OptiChannel’ Strategy [MASTERCLASS MATERIALS]

Posted on June 25, 2020 by David Rosendahl

There is no excerpt because this is a protected post....

Lead Generation, Print, Thought Leadership, Training, Webinar

How Print Saves the 2020 Economy

Posted on June 18, 2020 by David Rosendahl

The bad economy is sticking around, and it may get worse. But … it could be your best friend. Because of COVID-19 and the lousy economy, companies are spending significant portions of their budget on *new* print & marketing projects. Shouldn’t more of these opportunities benefit you?...

Print, Thought Leadership, Training, Webinar

[On-Demand] “Contextual Digital Engagement – Table Stakes in the Future of Financial Services”

Posted on June 4, 2020 by David Rosendahl

COVID-19 has dramatically accelerated our shift to digital, creating a lasting behavior change in customers. But what exactly is changing? Earlier today, I moderated a panel discussion with BlueRush, in partnership with PwC, InfoSlips, CSI, and Nikia Dx to dig into this topic. I asked them questions...

Lead Generation, Print, Thought Leadership, Training, Webinar

How to Sell During a Downturn From 4 Printers Who Are Doing It

Posted on May 22, 2020 by David Rosendahl

I’ve moderated many a panel in my day, but this one may top them all in terms of audience excitement, panel energy, and value-bombs dropped. WOW! Because the COVID-19 crisis has changed everything, we hand-picked 4 commercial, packaging, and wide format print professionals to understand how th...

Lead Generation, Print, Thought Leadership, Training, Webinar

[NOW ON-DEMAND] How Printers Should Adapt Their Sales & Marketing Strategy for COVID-19

Posted on May 6, 2020 by David Rosendahl

As COVID-19 circles the globe, commercial printers are asking themselves a profound question: Is my sales and marketing strategy still relevant in the current environment? Earlier today, I joined a team of Tharstern executives, and along with Matthew Parker from Profitable Print Relationships, we sh...

Training, Webinar

The Power of LinkedIn Groups: The New Way to Create Leads & Sales Opportunities

Posted on April 22, 2020 by David Rosendahl

Even pre-COVID, LinkedIn was HOT, generating new leads & sales opportunities for all sorts of companies. Now, as thousands of businesses need help recovering from shut-down — and millions frantically search for the next sales opportunity — learning the latest LinkedIn strategy is ess...

DIRECT MAIL + DIGITAL: The Titan of Marketing Comes Roaring Back!

Recovering Revenue in a Changing Economy

Think Outside the Mailbox: Cutting-edge Direct Mail Strategies You Need To Know Now

Summit Direct Mail Blends Digital & Print With OptiChannel Marketing, Grows to $36 Million

Protected: The Unusual ‘OptiChannel’ Strategy [MASTERCLASS MATERIALS]

How Print Saves the 2020 Economy

[On-Demand] “Contextual Digital Engagement – Table Stakes in the Future of Financial Services”

How to Sell During a Downturn From 4 Printers Who Are Doing It

[NOW ON-DEMAND] How Printers Should Adapt Their Sales & Marketing Strategy for COVID-19

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