About MindFireInc®
MindFireInc Scales New Heights at Dscoop5
Founding member and a proud Platinum Partner of Dscoop5, MindFireInc achieved numerous accomplishments at this year’s annual conference and exhibition
February 26, 2010
Dscoop’s fifth annual conference was held Feb. 18-20th at the Gaylord Texan Resort and Convention Center in Dallas, Texas, and enjoyed a record number of attendees and exhibitors. More than 1,800 HP Indigo owners and users were gathered to attend 110 educational sessions and five hands-on workshops, many of which was translated into Mandarin Chinese, Korean, Japanese, Portuguese and Spanish for international attendees.
Dscoop (Digital Solutions Cooperative) is the independent community of HP Indigo owners and operators who are focused on supporting each other to collectively improve their print businesses and the backbone technology of HP Indigo’s digital solutions. With numerous Clients in the forefront of the digital printing industry, MindFireInc is a founding member of Dscoop and Platinum Partner of this year’s conference. MindFireInc achieved major accomplishments at Dscoop5 on many fronts. Read more...
MindFireInc® unveils integration of QR codes with HP SmartStream workflow at Dscoop5
February 19, 2010
MindFireInc®, the worldwide leader in personalized cross media marketing technology and services, is showcasing its latest development of QR code technology at the fifth annual conference, held Feb. 18-20, 2010, at the Gaylord Texan Resort and Convention Center in Dallas, Texas.
Dscoop (Digital Solutions Cooperative) is the independent community of HP Indigo owners and operators who are focused on supporting each other to collectively improve their print businesses and the backbone technology of HP Indigo’s digital solutions. With numerous Clients in the forefront of digital printing industry, MindFireInc is a founding member of Dscoop and Platinum Partner of this year’s conference. Read more...
The Power of CRM Integrated Campaigns
Please note this webinar has already happened, but you can view the recording here.
December 10, 2009 Join us to learn how you can provide your customers with the results they want and need! This is an educational session you can't afford to miss. November 24, 2009 MindFireInc®, the worldwide leader of personalized cross media marketing technology, has launched a new initiative to provide its fast growing network of Solution Partners with the most effective tools and techniques to help them sharpen their solution selling skills. Packed with best practices, case studies and practical guidelines, "Sales Corner" is a monthly series of educational webinars focused on "Solution Selling Techniques" providing print and marketing service providers with all they need to grow their business in a recovering economy. Read more... November 20, 2009 Please note that this webinar is for existing MindFireInc Solution Partners Sign up in the FastLaunch Resource Center! MindFireInc’s FastLaunch® Coach's Corner is a monthly online session that provides you with a line-up of new and innovative best practice, go-to-market strategies and tactics to help grow your business and meet emerging customer needs in a wide variety of critical areas. This one-hour session is a critical link to your growth and success. FastLaunch Coach’s Corner, Friday, November 20th at 11:00am PST, 12:00pm MST, 1pm CST, 2pm EST Please note this webinar has already happened, but you can watch the recorded webinar here.
November 13, 2009 In this 45-minute complimentary webinar, Joe Manos, Executive VP MindFireInc, will take the mystery out of Cross Media marketing campaigns and will provide you with insightful, direct answers to the most burning questions about the "Cross Media Marketing Opportunity": • What do you need to know and be prepared for? In addition, we will have Debbi Briggs and Kathy Woolsey from Image Set of Houston sharing success stories on how they have been able to generate new high-value revenue for their business. October 21, 2009 Offering value-added services to your existing clients can help you significantly grow your business. However, some companies find selling integrated marketing services a bit challenging. Why? Because in order to sell "solutions," your sales team needs to take a different approach. MindFireInc has helped hundreds of companies to create highly effective sales teams who can easily overcome challenges of solution selling. In this 45 minute webinar, Joe Manos, MindFireInc's EVP of Sales, will share tips and secrets of creating successful sales professionals to sell integrated cross media marketing services. We'll also have special guest speaker David Hess from Proven Direct sharing his experience and success stories. Watch now! October 23, 2009 Please note that this webinar is for existing MindFireInc Solution Partners Sign up in the FastLaunch Resource Center! MindFireInc's FastLaunch® Coach's Corner is a monthly online session that provides you with a line-up of new and innovative best practice, go-to-market strategies and tactics to help grow your business and meet emerging customer needs in a wide variety of critical areas. This one-hour session is a critical link to your growth and success. The FastLaunch Coach's Corner, Friday, October 23rd at 11:00am PST, 12:00pm MST, 1pm CST, 2pm EST, will focus on the following topics: October 2, 2009 MindFireInc has partnered with DMA Southern California to present the latest findings of its original study of response rates, that analyzes the results of more than 600 real-life marketing campaigns in 12 different vertical markets including health care, financial services, automotive and more. These campaigns are randomly selected from MindFireInc’s huge database of campaigns, and results are reported at an aggregated level that can set industry benchmarks for each vertical market within the study. Read more... Please note that this webinar is for current MindFireInc Partners only. MarketFire is launching in Q4, and it will be available to MindFireInc's valued partners at no additional cost. We invite you to join us for this 1 hour webinar on Friday, October 9, at 11am PT (2pm ET - USA) to see how MarketFire will take the creation and tracking of cross media marketing campaigns to a new level. We will build on information presented in our last webinar as well as introduce new updates. Make sure you don't miss this Webinar; sign up now in the FastLaunch Resource Center.
September 11, 2009 MarketFire is a powerful platform for creating, tracking, analyzing, and improving multi-faceted, cross-media marketing campaigns. Built to allow MindFireInc Solution Partners across the world to meet the growing and evolving cross-media marketing demands of their Clients, MarketFire is built on next-generation technology that will provide a more powerful, scalable, and comprehensive solution. September 4, 2009, 11am PT / 2pm ET MindFireInc proudly presents MarketFire: Next Generation Technology for Cross Media Marketing! Please join us for the 1 hour session, including a question and answer time, demoing the next generation of MindFireInc cross media software. This is a time for current MindFireInc Solution Partners to see the latest developments, provide feedback, and ask questions of our development team. You do not want to miss this! Register Now! August 18, 2009 MindFire Internet Solutions, Inc.® (MindFireInc®), the leading developer and distributor of on-demand cross-media communication software, has again been recognized by Inc. magazine as one of the fastest growing private companies in the United States, making the prestigious Inc. 500 list for the second year in a row. The Inc.500 list has been the cachet for private, entrepreneurial companies for 28 years. Only 500 out of thousands of companies are considered annually. Read More... August 21, 2009 Please note that this webinar is for existing MindFireInc Solution Partners MindFireInc’s FastLaunch® Coach’s Corner is a monthly online session that provides you with a line-up of new and innovative best practice, go-to-market strategies and tactics to help grow your business and meet emerging customer needs in a wide variety of critical areas. This one-hour session is a critical link to your growth and success. The FastLaunch Coach's Corner, Friday, August 21st at 11:00am PST, 12:00pm MST, 1pm CST, 2pm EST, will focus on the following topics: September 11-16, 2009 Come see MindFireInc®, the leading developer and distributor of ondemand cross-media communications software, in booth #7351 at Print 09 from September 11-16. Print 09 is the largest, most comprehensive trade show held in the world for graphic design, digital prepress, printing, publishing, and converting technology. It will encompass nearly one million net square feet within McCormick Place and play host to a projected 100,000 industry professionals from throughout the United States and more than 100 countries around the globe. This Print exposition takes place only once every four years. Read more... August 14, 2009 Note: This webinar has already happened, but you can view the recording here. In a slowing economy for print, many Print Service Providers are looking for new avenues for growth and profitability. One of the key focus areas for all companies today is more targeted direct marketing activities delivering improved results. In fact, many companies have discovered the "Power of Personalization" for new business growth and success. Learn more about leveraging Personalized URLs and Cross-Media Marketing to grow your business by signing up for myPrint and MindFireIncs joint webinar, "The Power of Personalization" on Friday, August 14, at 11am PT / 2pm ET. The first 50 registrants will receive a complimentary whitepaper entitled, "Transition to Marketing Service Provider: Leveraging Integrated Marketing Techniques to Grow your Print Business." Friday, July 17, 2009 Note: This Webinar has already happened, but you can watch the recording here.
In a slowing economy for print, the need for sales efficiency increases significantly. No longer will traditional approaches to your customers and prospects lead to immediate sales results. During this 60 minute webinar, which will include special guest speaker David Hess, VP of Sales and Marketing at Proven Direct, learn how to transform your sales organization into a more profitable High Value Services sales organization capable of building new relationships and generating new high value revenue during a period of economic uncertainty. The webinar will focus on strategies and tactics that you can immediately implement to improve your focus and execution on high gain activities for new revenue. Additionally, you will be introduced to the different Buying Influences responsible for decisions on high value services and their role and focus for making decisions important to your team. This is a webinar that you can't afford to miss. Note: This webinar has already happened, but you can view the recording here. Thursday, June 25, 2009 Staying in front of your customers and prospects has never been so critical to business survival and success, but is your sales team adequately equipped with the right tools to sell your marketing services? Learn more about MindFireIncs Business Development tools by signing up for our Business Development Webinar on Thursday, June 25, at 11am PT / 2pm ET to understand more about how MindFireInc clients are using our wide array of tools to stay in front of direct marketers. During this special 60-minute webinar, which will include a guest speaker, MindFireInc will introduce you to the industrys most comprehensive Business Development program. We will highlight several of the demand generation tools including:
You dont want to miss this special opportunity to learn more about how you can take advantage of the industry-leading tools that MindFireInc offers. June 16-18, 2009 Come see MindFireInc®, the leading developer and distributor of ondemand cross-media communications software, in booth #622 at the 2009 DM Days New York Conference from June 16-18. DM Days is a premier event for marketers. Featuring a seamless blend of the best in new and traditional marketing, DM Days New York is a great place to learn about new directions in the marketing community and leading-edge strategies and techniques from experts on the cusp of innovative marketing. Read more... June 11, 2009 MindFireInc®, the leading SaaS-based provider of cross-media campaign management software, announced today its latest release of LookWho’sClicking®, marketing’s premiere solution for tracking, analyzing, and improving the effectiveness of integrated campaigns using personalization. This latest release, which is immediately available to all 3,000 of MindFireInc’s licensed users worldwide, is part of a series of planned product upgrades that build on the reputation and capabilities of LookWho’sClicking as an easy-to-use and robust platform for multi-channel marketing. Read more... June 10, 2009 MindFireInc®, the leading developer and distributor of ondemand cross-media communications software, and In-Plant Graphics, the leading industry publication for in-plant printers, announced the release of a joint study at this years IPMA International Conference in Rochester, New York that highlights some of the challenges and opportunities facing in-plant printers. According to the June 2009 poll, which surveyed 120 respondents from a cross-section of in-plants in areas such as education, non-profit, government, healthcare and financial services, in-plants are finding ways to cut costs and generate new revenue streams through the end of this year. Read more... MindFireInc®, the leading developer and distributor of ondemand marketing intelligence and personalized multi-channel marketing solutions, will be exhibiting at IPMA 09, the only professional association dedicated exclusively to the specific needs of in-house professionals, who provide graphic design, copy, print, mail and distribution services to their organizations, from June 7-10, 2009. Arie Abecassis, President of MindFireInc, will be joining Debbie Pavletich on Monday, June 8, 2009 from 2:30-3:15pm to speak on Integrated Marketing and Personalized URLs. "MindFireInc is pleased and honored to be an active participant of this years IPMA Conference," said Arie Abecassis, President, MindFireInc. "The unprecedented challenges faced by the in-plant community call for new ways of doing business to generate improved productivity, whether that’s measured in new sales or better marketing performance. Our web-based solution is ideally suited to address these challenges and turn them into opportunities." Read more... Industry pundits have been telling print service providers for some time that they must make a transition to marketing services providers. But what does that really mean? How do you do it? And if you make the effort, does it really make a difference? This session features companies who have successfully made the transition and their leaders are willing to share the secrets of their success. Find out if this is the right path for your business, and more importantly, get a good start on the ideas that will take you there. If you are already in the game, chances are you can benefit from hearing about best practices from your peers. Registrants for this event, sponsored by MindFireInc, will receive a free white paper on the topic. When: Wednesday, June 3rd from 2:00 to 3:00 pm Eastern Time (Show in my time zone) MindFireInc®, the leading developer and distributor of ondemand marketing intelligence and personalized multi-channel marketing solutions, will be exhibiting at PacPrint09, Australia’s world-class trade exhibition for the printing and graphic technologies industry, from May 26-30, 2009. Stop by Currie Group’s booth to talk to a MindFireInc representative and see a free demo! PacPrint, which occurs every four years, is one of the largest and most significant trade exhibitions for the printing and graphic technologies industry in the Southern Hemisphere. The show will bring industry leaders together under one roof, providing a unique opportunity to interact and network with colleagues, affiliates, competitors and potential customers. Read more... MindFireInc®, the leading developer and distributor of ondemand marketing intelligence and personalized multi-channel marketing solutions, announced the signing of its most recent international clients. A South American-based marketing service provider, a full service advertising agency based in Germany, and a direct mail marketing agency in UAE are the latest additions to an international client base that now spans eighteen countries and six continents. Read more... Note: This webinar has already happened, but you can view the recording here. According to recent industry reports, direct mail spending in 2009 is expected to decline 8%-9%. The transformation of direct mail from a mass to a targeted medium is well underway, which means print and market service providers will need to more carefully pursue the industries they serve. During this special 60-minute webinar, scheduled for Thursday, May 21st at 1:00 PM PT, 4:00 PM ET, MindFireInc will introduce ways to expand into new Vertical Markets to grow your print and direct mail business and increase sales. Among the areas covered will be market trends, best practices and a special guest speaker that will walk through the elements of a recent award-winning campaign. View the Recorded Webinar Now! As a keynote speaker, Joe Manos, EVP MindFireInc, will be discussing how to grow your business in a challenging economy. Highlights include: Click here to find out more!
MindFireInc®, the leading developer and distributor of marketing intelligence and sales automation software, announced today that it is co-sponsoring, along with Proven Direct, a free resume printing program to assist jobless Milwaukee-area residents. Through the initiative, Proven Direct will print 25 single-sided black-and-white resume copies per person on resume-quality paper, along with 25 blank pages of matching cover letter paper and mailing envelopes. Read more...
11am PST/2pm EST/7pm UK
In this 45-minute complimentary webinar, Joe Manos, Executive VP MindFireInc, will demonstrate how to leverage a customer's CRM providing a fully integrated Cross-media Marketing Campaign application that provides significance to your customer on multiple levels. Some highlights include:
MindFireInc® Launches "Sales Corner" to Help Sales Professionals Improve Their Solution Selling Skills
MindFireInc's November 2009 Coach’s Corner
Demystifying Cross Media Marketing Opportunities
11am PST/2pm EST
Most print and marketing service providers are familiar with now popular concept of "Cross-Media" or "Integrated Multi-Channel" marketing, and how it can help them add a new avenue of revenue to their business, but a straight forward step-by-step guideline to clearly demonstrate what it takes to offer this high value service is always in high demand.
• What technical capabilities do you need?
• How do you get started?
• Where do you go and what do you do?
• What’s the expected ROI and how soon until you see a return on your investment?Selling Integrated Marketing Services
1pm PT / 4pm ET
This webinar has already happened, but you can watch the recording here.MindFireInc's October 2009 Coach's Corner
MindFireInc® Partners With DMAsc To Present The "Power of Personalization" at DMA09
MindFireInc®, the worldwide leader in personalized cross media marketing technology, will be exhibiting at DMA09 in San Diego, CA on October 18-20, 2009. DMA09 Exhibition is being held at the San Diego Convention Center, the world’s largest marketing exhibit hall, where over 12,000 marketers gather to learn about the latest trends in all aspects of direct and digital marketing and technology.Learn More About MarketFire: MindFireInc's Next Generation Technology
October 9, 2009
MarketFire was proudly recognized as a "Must See" product at Print09. The Must See ‘ems product and technology recognition program focuses on the most unique, innovative and compelling products and services at Print09.Introducing MarketFire: MindFireInc’s Next Generation Technology
MindFireInc®, world-wide leader of marketing intelligence software and services, announced today that it will unveil its next-generation marketing platform for integrated and personalized marketing campaigns, called MarketFire, at this year’s Print09 Conference in Chicago, Illinois.Special Event: Introducing MarketFire
Please note that this webinar is for existing MindFireInc Solution Partners
Register Now!MindFireInc® Makes the Renowned Inc.500 List for the 2nd Consecutive Year
MindFireInc's August 2009 Coach’s Corner
MindFireInc to Exhibit at PRINT 09 - myPrint
McCormick Convention Center
Chicago, IllinoisComplimentary Joint Print09 / MindFireInc Webinar: The Power of Personalization
11am PT / 2pm ETComplimentary Webinar: Transform from Print to a High Value Services Organization
11am PT / 2pm ETComplimentary Webinar: Learn About MindFireIncs Tools To Effectively Market Your Business
MindFireInc to Exhibit at 2009 DM Days New York
Javits Convention Center
New York, New YorkMindFireInc® Enriches Its Cross-Media Capabilties With Latest Software Release
In-Plants Adding New Services to Generate Growth According to Exclusive In-Plant Graphics-MindFireInc Survey
MindFireInc President to Speak About Integrated Marketing and Personalized URLs at IPMA 2009
Rochester, NY
Making the Transition to Marketing Services Provider
Where: Anywhere - all that is required is an Internet connection and a web browser that supports Flash.
What: "Making the Transition to Marketing Services Provider" Webinar
Who: Event sponsored by MindFireInc and moderated by Cary SherburneMindFireInc® to Exhibit at PacPrint09, Australia’s Largest Printing Conference
Melbourne Convention and Exhibition Centre, Melbourne, AUS MindFireInc® Powers Integrated Marketing Campaigns in Eighteen Countries
MindFireInc Hosts FREE Webinar: Expand Your Sales in New Vertical Markets
MindFireInc® Presents Free Webinar Focused On Integrated Marketing
MindFireInc® and Proven Direct Co-Sponsor Free Resume Printing Program to Assist Milwaukee-Area Jobless
A conversation about personalized URLs with Dave Rosendahl, Co-Founder of MindFireInc®, on Innovators Radio
Innovators Radio speaks with MindFireInc’s Dave Rosendahl about the founding of MindFireInc and the benefit of personalized URLs and cross-media campaigns. Listen now!
MindFireInc® Adds Private-Label eNewsletter to Industry Leading Business Development Program
MindFireInc®, the leading developer and distributor of online marketing intelligence and sales automation software, announced today the latest addition to its comprehensive Business Development program, a monthly eNewsletter that clients can private-label to market themselves and generate new sales leads. Debuting this month, ROEye is an originally produced monthly eNewsletter that provides proprietary industry information about the trends and issues that are impacting the direct marketing community. Read More....
Special Event! Learn more about MindFire’s Business Development tools
Staying in front of your clients and prospects has never been more important. To learn how to better market your capabilities, you are invited to take part in a special Webinar highlighting MindFire’s industry-leading Business Development program for print and marketing service providers. This hour-long session, which will include a special guest speaker, is scheduled for Tuesday, March 24th at 1:00 PM PT, 4:00 PM ET. Reserve your seat today by registering here.
MindFireInc Clients Featured in 10 of the 2009 PODI Case Studies
PODI just released their 2009 case studies featuring 10 MindFireInc Clients’ success stories using Cross Media Marketing. These studies cover a wide range of verticals, including Education, Manufacturing, Entertainment & Travel, and Non-Profit. To download a few of these case studies or to find out more about the MindFireInc Solution click here.
See MindFireInc at the 2009 On Demand Conference
Pennsylvania Convention Center, Philadelphia, PA
MindFireInc® will be exhibiting at the 2009 On Demand Conference in Philadelphia, PA on March 30-April 2, 2009. The conference is a gathering of over 10,000 Print-for-Profit, Corporate In-Plant and Publishing Professionals who want to learn how to establish, manage, market and grow their printing business with the latest digital printing technology and automated finishing solutions. Read more...
MindFireInc® Announces Product Integration With HP SmartStream Designer
MindFireInc®, the leading provider of on-demand marketing intelligence and sales automation software, today announced the integration of MindFireInc’s LookWho’sClicking® software with Hewlett-Packard’s SmartStream Designer. This product partnership will provide benefits to users of both solutions by facilitating the workflow between HP’s variable data composition and digital printing capabilities, and MindFireInc’s personalization technology for ROI-driven campaign management and execution. Read more...
See MindFireInc at the 2009 Dscoop Annual Conference
Gaylord Palms Report and Convention Center, Orlando, Florida
MindFireInc® will be exhibiting at the 2009 Dscoop Annual Conference in Orlando, Florida on February 19-21, 2009. The conference is focused on helping HP Indigo users thrive in 2009. Read more...
See MindFireInc's Joseph Manos at the 2009 Houston DM Conference
University of Houston Hilton, Houston, TX
Recent studies clearly show that Cross-media Marketing leveraging multi-channel approaches is far superior to traditional marketing methodologies. Learn what has changed that has made traditional marketing approaches less effective and why you need to leverage multi-channel approaches to cut through marketing clutter. Read more...
